Monday, February 02, 2009

Coraline Marketing

The marketers Coraline have developed a strategy to create media buzz. 50 unique boxes filed with intriguing clues both tied to the story and to other integrated marketing initiatives. The boxes and their contents are beautifully crafted, and they've been sent to 50 influential bloggers.

Imagine what you could do for your library.

Via: Brandflakes

More Images: Notcot

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