Thursday, February 19, 2009

Benetton Fabrica's Library

Library from Fabrica on Vimeo.

"Fabrica, Benetton’s communication research centre, was set up in 1994.
The fruit of the Group’s cultural legacy, is based in Treviso, Italy in
a complex restored and enlarged by Tadao Ando.

Fabrica is not a school, advertising agency or university. It is an
applied creativity laboratory, a talent incubator, a studio of sorts in
which young, modern artists come from all over the world to develop
innovative projects and explore new directions in myriad avenues of
communication, from design, music and film to photography, publishing
and the Internet."

Che Bellissima!

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